Čevapčiči in the UK? The Export Potential of the Balkan Dish

By , 21 Apr 2019, 18:22 PM Business
Čevapčiči in the UK? The Export Potential of the Balkan Dish Wikimedia Commons

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April 21, 2019

Večer reports that last Wednesday the UK’s Ambassador to Slovenia, HMA Sophie Honey, joined a discussion at the British-Slovenian Chamber of Commerce in Maribor, where the possibilities of economic cooperation between the two countries during the Brexit uncertainty and after were discussed.

Iztok Kračun, the director of the Institute for Strategic Solutions said that it is a very difficult task for many small and medium-sized enterprises to get to the volume of business which is required to be profitable in the UK, however, he sees the opportunity for niche market products with high added value, which is thus what Slovenian economy should be based in the future.

Panvita CEO Toni Balažič agreed that niche products were the right answer to the export question, and added that companies should remember the a large immigrant community from the former Yugoslavia in the UK, who are already familiar with Slovenian products. He then mentioned how Panvita’s čevapčiči are popular among the Brits. Ambassador Sophie Honey seconded him by saying that her children also love čevapčiči, and are already worried about where they’ll get them on their return back home.

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